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The Chameleon x Gucci Pop-Up Shop

This 2ft tall window display model was made with wood, acrylic, vinyl, paper, and LED lighting.

The window display is the first thing viewers see, so it needs to be bright and eye-catching. Brands have endless opportunities on how they can transform the surface and utilize the space. While it will always be unique to each brand, the one element that remains consistent is the Chameleon branding on the window’s exterior. The Chameleon Shop is a brand of its own and needs its own identity and moments to create brand recognition for viewers. 

 

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The Chameleon x OFF-WHITE Pop-Up Shop